Twitter to get a Boost with Acquisition of Mixer Labs

Twitter has recently purchased Mixer Labs, a company that develops location-based applications.  The micro-blogging service has purchased the company for an undisclosed sum, to make location broadcasting as an important part of its service.  The service is enhanced when current location is added to tweets, resulting to new and valuable services such as finding friends and local businesses; or finding location of breaking news and many more.  Twitter does not want to be left behind in offering location-based services as other providers are doing it like Google Maps and Facebook.  Mixer Labs has a portfolio that includes a number geo-location products that they will be bringing along to Twitter. These include Reverse Geodecoder (use in finding a city or location with latitudes and longitudes), Media Layers (runs other media services like Twitter, into a geo-specific context) and Places Finder (used for more complex, local geo-queries).  The Mixer Labs purchase can also be said as one that took consideration of its talents.  Both of its founders are ex-Googlers who had major contributions in the development of Google apps like Google Mobile, Google Toolbar and Google Gears.

No Comments

No comments yet.

RSS feed for comments on this post. TrackBack URI

Leave a comment